How to Batch Create Video to Build Your Content Library Dedicating a day (or a few) to creating content is an efficient way to maximize your productivity. In just a day of filming, you can often create a month’s worth of content. This helpful approach is key to consistently producing new content, which ultimately increases […]
With a growing trend of “Cord-Cutters”, canceling their cable and satellite subscriptions and “Cord-Nevers” who have never subscribed to a traditional TV service, advertisers have had to shift their targets from linear (or traditional) television to Connected television (CTV) and Over The Top (OTT) ads to reach a new generation of consumers. When […]
When looking for unique, organic opportunities to connect with customers, creating branded influencer entertainment is a sure bet for storytelling that leans into organic product placement. As we look for openings in a customer’s daily journey, branded video entertainment–when done the right way– can make an authentic long-lasting impression. When Philadelphia Magazine approached us […]
Helping a high end construction company grow with well planned, beautiful, social media marketing. When you’re a high-quality construction company looking to broaden your reach on social media, your finished project should really speak for itself. With Griffiths Construction, finding new clients in a crowded marketplace was often challenging, especially since B2B partnerships are often […]
Social media platforms are ever-changing –– and for those of us using those platforms to promote our businesses, that can be incredibly unnerving. But it doesn’t have to be –– that’s why we’re here to give you our social media strategy guide and break down the various channels, demonstrating how to best optimize your content […]
As social media grows and evolves –– we continue to see authentic content engagement as the most valuable currency when marketing to consumers. Engagement has become crucial in helping your brand drive conversions and build loyalty. When people interact with your content on social media there’s a lot of different ways they can […]