Koi-Fly Blog
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We’re artists who work tirelessly together every day to produce video content that tells a story and makes a statement. Follow along for educational content & tips!
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We’ve all done it. We’ve all watched TV, while we used our laptop to check our email, and simultaneously scrolled through Twitter on our phone. And if you haven’t –– well, that’s miraculous okay. The odds are, while you’re scrolling and browsing, you’ll probably find the same video content presented in various ways […]
Just like all things these days, the world of social media evolves daily. As marketers, it’s often difficult to keep up with the trends, stay ahead of your competition and talk to your audiences– not at them. The most valuable currency for any brand is authentic content engagement. Engaging with audiences across the marketing […]
With the world getting back to normal, now is the perfect time to refresh your brand. You may have not pulled the trigger on a brand refresh in the past because you believed it would be wrought with copious amounts of decision making around your brand messaging and months of internal strategy. Well, […]
What the heck is a brand anthem? An anthem is defined as a song that represents the ideals of a group of people (think the Star Spangled Banner or Christina Aguilera’s ‘Beautiful’). In recent years that definition has been applied to video content as well as music. More and more companies have been utilizing video […]
Refreshing and Repurposing Your Content We’ve learned a heck of a lot about ourselves this year. Like many of you, the gang here at Koi-Fly learned to pivot, and found new ways to stay agile and raised the bar of remote productivity along the way. It’s been challenging, exhausting and even a bit invigorating. […]
Creating Video Content From Home Can you believe it’s been almost a full year since we all started working from home? If you’re like us, you’ve probably learned to pivot throughout 2020, but you’re probably still looking for new ways to be innovative and effective from the comforts of your home office, or even your […]
