YouTube Marketing 101

YouTube Marketing 101

Uploading videos to your brand’s YouTube page is more than just, well, uploading videos. Try to think of YouTube as a search engine and not just a place to keep video, since after all, it is the second largest search engine in the world next to Google. If you use the...
Traits of a Successful Entrepreneur

Traits of a Successful Entrepreneur

Have you ever wondered what it takes to be a successful entrepreneur? For the longest time, it seemed like academic excellence and business savvy were musts. However, there’s been an interesting flip in the influencer and media rhetoric highlighting...
Harnessing The Power of Digital Media Panel Recap

Harnessing The Power of Digital Media Panel Recap

We all learned new, intriguing details from the expert panel at the Harnessing the Power of Digital Media Panel. The diverse perspectives and deep, unparalleled digital media experience of the panelists allowed moderator and Founder + CEO of Koi-Fly Creative, Stacey...
What Game of Thrones Taught Me About Leadership

What Game of Thrones Taught Me About Leadership

“When you play the game of thrones, you win or you die. There is no middle ground.” —Cersei Lannister *This post contains spoilers for all 8 seasons of Game of Thrones so read at your own risk. The leadership decisions made by the characters in Game of...
How to Create a Professional Self Gen Video

How to Create a Professional Self Gen Video

How to make your self generated video look not so self generated   It’s a time old debate: do you create self gen videos to save some money, or don’t you because it will hurt the look of your brand? Let’s answer this for you – Do them! AND keep your...
Video Lighting 101

Video Lighting 101

Lighting is by far one of the most important aspects of cinematography and needs to be learned and practiced so you can get that perfect shot. Here are some tips and insight about video lighting. Using Only Natural Light When Setting Up An Interview When you want to...