Experiential learning is at the core of Koi-Fly Creative’s summer internship program, which is unlike any other.
Every summer, our team invites a group of talented and deserving college students into the Koi-Fly Creative internship team. Since its inception a few years ago, the program has evolved into a highly intentional and curated ecosystem that allows for a mutually beneficial exchange of talent, eagerness to learn, and mentorship.
About the Koi-Fly Internship Program
Throughout the summer, Koi-Fly Creative acts as a catalyst between two elements: students who need expert mentorship and resources to fulfill their passions and a community-focused non-profit. To us, it isn’t just about giving students workshops on marketing and video production to increase their confidence in the industry; it’s using mentorship as a vehicle to pay it forward to a deserving non-profit with a story to tell. By partnering students with a nonprofit, they receive a hands-on chance to apply their newfound skills behind the camera while supporting a great cause.
We wanted to steer away from the traditional internship – grabbing coffee and transcribing interview after interview – and decided that our program would include an immersive experience. To create a more realistic synergy between the program and the real world necessities, we task the interns with creating a mini production agency with their own client (procured by the intern supervision team at Koi-Fly) and travel through the marketing and production process from strategy, pre-production, production, post-production, and amplification. Each intern embraces a role similar to a real role within Koi-Fly such as Director of Photography or Producer.
At the end of the summer, the intern team delivers a pro-bono video and marketing distribution plan for the non-profit client. But from the beginning, the team goes through the marketing and production process from start to finish to understand the non-profit client’s fundraising goals, volunteer initiatives, and long term planning to develop the story for the video and trajectory for the marketing plan.
Last summer, our Marketing Intern Gina played the part of Creative Producer and Marketing Account Supervisor. Gina’s main duties were to create a good, reliable relationship with the non-profit client and develop the story behind the client’s brand. Gina, an advertising major, also created a comprehensive marketing and video distribution plan to help the client launch their video and social media presence.
“During our first meeting with Chester County Futures with Shelly (our internship supervisor), Shelly gave us the reins to take this project as our own.”
Postgrad, Gina became a social media content associate at New York Fashion Week.
Check out a full recap of last summer’s production team HERE.
Who do we hire?
Before we look at your skill set, we look for people with the following characteristics based on our values:
- Integrity Comes First
- Be Kind and Fun and Get it Done
- Positively Embrace the Challenge
- Elevate Creative Through Thoughtful Collaboration
- Driven to Deliver Damn Good Work
- Listen, Learn and Serve with Gratitude
- Hunger to Learn
- Ability to thrive in a fast-changing start-up environment
The responsibilities would include:
- Working closely with our Lead Marketing Strategist and Marketing Coordinator developing strategy and campaigns for Koi-Fly Creative and its clients
- Assist in new business research and outreach
- Client relationship management
- Help execute Koi-Fly Creative’s inbound marketing strategy including social media scheduling, email blasts, and website optimization.
- Edit photos and create graphics for marketing outreach
- Working as a Production Assistant during shoots
- Experience with Adobe Photoshop, Indesign, and Lightroom
- Excellent communication and writing abilities
- Good understanding of social media strategy
- Proficient in research
Skills preferred but not required:
Experience with the following:
- Campaign Monitor
- YouTube Optimization
- Vimeo Optimization
All undergraduates and recent graduates pursuing a career in the communication industry are welcomed to apply.
To apply, please provide the following:
Email your resume and cover letter to email@example.com. In your cover letter, include what you would like to gain from this experience and describe your best skill-set and what you believe you have to offer Koi-Fly Creative.
In the body of the email, choose an online video that is meaningful to you and demonstrates both high production quality and a fantastic story. Pretend you are the director of this video which is about to be released. Write a short Facebook Post announcing the video’s world online release. Be sure to include the video URL.
Additional information about Koi-Fly Creative
Koi-Fly Creative is a production agency and social impact company with an experienced team of production specialists, creators, makers, and strategists. Working with savvy startups and global household names alike, we are a team of collaborators, who are skilled at co-authoring genuine content that brings brand stories to life that really resonate. Based just outside of Philadelphia, Koi-Fly employs experienced and award-winning in-house talent including Directors, Cinematographers, Production Management, Editors and Marketing Strategists. Koi-Fly Creative is a certified Women’s Business Enterprise (WBENC) offering high-quality video, photography and carefully crafted narratives that incorporate strategic marketing development.
Koi-Fly Creative has years of worldwide experience with brands such as Infiniti, Ford, International Rescue Committee, Genentech, Saxbys, Boyds, Philadelphia Magazine, and Bravo Group.
Koi-Fly also consistently works to pair influencers, such as Streets Department and The Motherchic, with brands interested in influencer marketing.
Our company is committed to equal employment opportunity. We will not discriminate against staff members or applicants for employment on any legally recognized basis [“protected class”] including, but not limited to: race; color; religion; genetic information; national origin; sex; pregnancy, childbirth, or related medical conditions; age; disability; citizenship status; uniform service member status; or any other protected class under federal, state, or local law.
In Pennsylvania, the following also are a protected class: race; color; religious creed; ancestry; age [40 or over]; sex; pregnancy, childbirth and related medical conditions; national origin; non-job related handicap or disability, or the use of a guide or support animal; or status as an individual who is certified to use medical marijuana.