Every month we research what’s going to be trending in the media and in our industry so we can brainstorm new and engaging content. Why? If you jump in and create content related to what’s trending, your posts are more likely to get more views, likes, and comments. If you use trending hashtags and the correct CTAs you’ll increase website traffic, which can lead to new clients. Who wouldn’t want that?
Here’s what we found for this month:
Our first trend for July is Amazon Prime Day, on July 15 and 16: two days of awesome deals exclusively for Prime members. Amp up your content by purchasing a brand new camera on Prime Day, or maybe a drone if there’s a sale. All of the influencers you follow will be Instagramming about it, and you should too! Make sure to use the hashtag #primeday in your post.
The next trending topic is summer vacations. Whether you’re going down to the shore for some funnel cake or south of the border for some nachos, July is the perfect vacation season. One way to create content around vacation season and really celebrate your company culture is to have an Instagram story montage of all the places that your employees are going on vacation. But make sure to hashtag #vacation. Or #vaca. Or #vacaszn. Or all three. Up to you!
Fun fact: the number one vacation destination in July in the world is… the U.S.A!
Our final trend for July is Stranger Things season three. If you haven’t seen it yet, the premiere was July 4th and the entire season is available to watch on Netflix. Have an 80’s day in the office and take some Instagram videos of everyone wearing their retro swag, of course using the hashtag #StrangerThingsS3.
If you can think of any trending topics for the month of July or fun content ideas around them, comment below!
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